Jurnal Pengabdian Masyarakat Hablum Minannas

DIGITAL MARKETING TRAINING AND MENTORING TO IMPROVE THE COMPETENCE OF BINA INSAN MANDIRI VOCATIONAL SCHOOL STUDENTS IN FACING THE INDUSTRY 4.0 ERA

Minda Mora — 2025-10-10

Mastery of information technology in the field of accounting is one of the important skills that vocational high school (SMK) students must have to support their work competencies in the digital era. This community service program aims to improve the knowledge and skills of SMK students in using digital marketing applications as tools to create effective and efficient marketing advertising campaigns. The training was conducted using a hands-on learning method (practice) that included an introduction to digital marketing features, creating business content, and creating advertising campaigns using digital marketing applications. In this era of rapid globalization and digitalization, competence in information technology has become very important, especially in the world of digital business. One of the applications widely used in digital marketing is business social media. This application offers various features that can help users manage their business accounts more efficiently and accurately. Digital marketing literacy is a very important skill for every individual, but many students, including those at Bina Insan Mandiri, still face difficulties in understanding the concept of digital marketing. The gap between theory and practice often becomes an obstacle for students in mastering this skill. Digital marketing training is presented as a solution to overcome this problem. By using this application, students can learn interactively and practice directly creating and managing business accounts. These skills will not only enhance their understanding of digital marketing concepts but also prepare them for the increasingly competitive job market.

SOCIALIZATION OF JUVENILE DELINQUENCY LAWS AND LEGAL PENALTIES: WEAPONS, BULLYING, AND SEXUAL ABUSE

Tsuroyyaa Maitsaa' Jaudah — 2025-10-10

This community service activity aims to provide an in-depth legal understanding of the dangers and legal consequences of juvenile delinquency, including the use of sharp weapons (Sajam), bullying, and sexual abuse cases. This service was carried out at SMA Negeri 5 Kota Magelang with a target of 30 students. The methods used were interactive lectures, discussions, question and answer sessions, and quizzes, which were a collaboration between 7th semester students of Muhammadiyah University Magelang (UNIMMA) and the Magelang Branch of the Indonesian Advocates Association (PERADI) as part of PERADI's regular Peradi Goes To School program. This activity featured three expert speakers from DPC PERADI, namely Aryo Garudo SH., MH, Ida Sammer SH., and M. Natsir Adhi Kartika SH. The results of the activity showed high enthusiasm from the participants, marked by active participation in the question and answer session and quiz, as well as an increase in students' understanding of the legal vulnerabilities they face as teenagers. This success is expected to minimize the potential for legal conflicts within the school environment.

THE EFFECT OF CAREER DEVELOPMENT AND WORK PERFORMANCE ASSESSMENT ON EMPLOYEE POSITION PROMOTION AT PT. BNI (BANK STATE OF INDONESIA) MEDAN

Muhammad Rum Lubis — 2025-10-10

The problems addressed in this study are: how Career Development affects employee Position Promotion at PT. BNI (Bank Negara Indonesia) Medan; how performance appraisals affect employee Position Promotion at PT. BNI (Bank Negara Indonesia) Medan; and how performance appraisals and Career Development affect employee Position Promotion at PT. BNI (Bank Negara Indonesia) Medan. The results of this activity explain that Career Development has a positive and significant effect on Position Promotion, performance appraisal has a positive and significant effect on Position Promotion, and Career Development and Position Promotion have a positive and significant effect on employee Position Promotion.

MANDATORY WILLS FROM THE PERSPECTIVE OF ISLAMIC LAW

Herlina Hanum Harahap — 2025-10-10

Will is a way of transferring assets from one person to another. This will system has been running since ancient times, not only the Islamic religion regulates it, but every community has an understanding of wills. Adoptive children or adoptive parents have the right to obtain a "wajibah bequest" with the condition that no more than 1/3 of the assets are based on Article 209 paragraph 2 of the Compilation of Islamic Law. The conditions that must be met in making a mandatory will so that it can be valid as an authentic deed are made before a notary. Adopted children can obtain assets from their adoptive parents based on a will, the amount of which may not exceed 1/3 (one third) of the assets of their adoptive parents who have died. may harm the rights of the heirs. If the adopted child gets a part of the obligatory will that exceeds 1/3 part, then the obligatory will is not null and void but must be canceled by a court decision

INVESTIGATION OF FOREST DESTRUCTION CRIMINAL ACTS BY CIVIL SERVANT INVESTIGATIONS

Cut Nurita — 2025-10-10

Investigations into criminal acts in the forestry sector can not only be handled by police investigators, but also certain Civil Service Officials whose scope of duties and responsibilities forest management, are given special authority includes investigators. Regulations regarding the role of forestry PPNS in investigating criminal acts of forest destruction are regulated in Law Number 8 of 1981 concerning the Criminal Procedure Code (KUHAP) which states that in addition to Polri investigations there are Civil Servant Investigators (PPNS). The law which specifically becomes the legal basis for PPNS officials to do what is regulated separately outside the Criminal Procedure Code is Law Number 5 of 1990 concerning Conservation of Living Natural Resources and their Ecosystems, Law 19 of 2004 concerning Amendments to the Law Law Number 41 of 1999 concerning Forestry, Law Number 18 of 2013 concerning Prevention and Eradication of Forest Destruction. Obstacles faced by PPNS in investigating criminal acts of forest destruction are law enforcement factors, the lack of available forestry civil servant investigators, the difficulty in disclosing evidence and the presence of individuals or officials who support criminal acts of forest destruction and the factors of inadequate facilities and amenities. and the lack of concern and legal awareness of the community

EFFECTIVENESS OF THE BAWASLU IN OVERSIGHT OF THE NEUTRALITY OF THE STATE CIVIL APPARATUS IN REGIONAL HEAD ELECTIONS

Dani Sintara — 2025-10-10

The State Civil Apparatus (ASN) is required to be in a neutral position. Neutral here means that ASN has the right to vote to choose a candidate pair in the general election, but is not allowed to be involved in mutual support for one of the candidate pairs, including the incumbent pair. This writing uses the library research method to examine secondary data. The regulation of Bawaslu's role in carrying out election supervision is Law Number 7 of 2017 concerning General Elections, Law Number 10 of 2016 concerning Election of Governors, Regents and Mayors. Bawaslu's duties and authority in the election of regional heads of regents are regulated in Article 101 of Law Number 7 of 2017 concerning General Elections. The implementation of Bawaslu's role in supervising the neutrality of ASN is as an election supervisor, including supervising the neutrality of ASN, TNI and Polri. On this basis, Bawaslu's authority in handling ASN neutrality is not only in the context of law enforcement (pro justitia) but also in the context of carrying out supervision or in other words, the entrance to Bawaslu's authority in handling ASN neutrality can be through the supervisory function and can also be through the law enforcement function.

LEGAL PROTECTION FOR CONSUMERS IN AGREEMENTS LIFE INSURANCE DUE TO BAD FAITH BY A COMPANY INSURANCE IN CONDUCTING ITS BUSINESS

Danil Syah — 2025-10-10

The principle of utmost good faith is the most important principle in a life insurance agreement. The application of this principle in the practice of life insurance, among others, occurs when the insured completes the insurance request form. This research uses a descriptive method through a normative approach (legal research), namely an approach to problems, carried out by examining various legal aspects in terms of applicable regulations. The results of the study show that the form of legal protection provided to consumers in the life insurance business in Indonesia is the principle of utmost good faith adhered to in the life insurance business, which is an act of accurately informing all information that is requested or not requested by the insurance company regarding something. to be insured or the insured object/interest. Forms of bad faith from life insurance companies on life insurance policies related to their obligations in running a life insurance business are that the insurer often does not want to make payments on life insurance claims. As for the form of legal action taken in resolving consumer disputes over life insurance policies in Indonesia through (three) stages of dispute resolution and in this case there is no appeal against the decision of the district court which decided objections to the decision of the Consumer Dispute Settlement Agency

GUIDANCE IN THE DEVELOPMENT OF DIFFERENTIATED LEARNING TOOLS TO IMPROVE THE QUALITY OF TEACHING OF STATE ELEMENTARY SCHOOL TEACHERS IN GIDO DISTRICT, NIAS REGENCY

Lukman Nasution — 2025-10-18

Gido District is characterized by hilly geography with limited accessibility, and the community's primary income comes from the agricultural sector. Socioeconomic diversity and seasonal migration patterns impact student attendance. Of the 245 elementary school teachers, 65% have a bachelor's degree, but only 35% have received brief theoretical training in differentiated learning. The main challenge is teachers' practical skills in designing responsive learning. Research shows a wide variation in student abilities, yet 85% of teachers still use a one-size-fits-all approach. The teacher competency gap is significant, particularly in learning needs analysis, content design, and adaptive assessment. Teacher Working Groups (KKG) are ineffective, focusing more on administrative tasks. Implementation of the Independent Curriculum and differentiated learning is still limited (in 20% of elementary schools). Consequently, student learning outcomes are below the provincial average. An urgent need is to improve teachers' practical capacity through intensive mentoring, the development of contextual models, and the revitalization of KKGs by involving local wisdom and resources. The implementation method in this mentoring activity applies the Participatory Action Research (PAR) Program with the philosophy of "from teachers, by teachers, for teachers", facilitated by the service team. It is implemented in three phases over 6 months with an iterative improvement cycle: (1) Preparation Phase (Month 1): Identification of needs and development of contextual modules. (2) Implementation Phase (Months 2-4): Intensive training, direct mentoring in schools, and revitalization of KKG into a community of practice. (3) Strengthening Phase (Months 5-6): Monitoring, refinement, and dissemination of results. The mentoring strategy is adjusted to the teacher's competency level and integrates local wisdom of Nias. The results of the mentoring program significantly improved teachers' capacity in developing and implementing differentiated learning. This was evident in the 104-126% increase in average teacher knowledge, the production of 90 sets of high-quality lesson plans, and the transformation of the Teacher Working Group (KKG) into an effective community of practice. Classroom observations showed a drastic improvement in learning practices, such as method variation (+192%) and activity differentiation (+738%). Teachers also experienced an 81% increase in self-efficacy. The program successfully integrated Nias local wisdom into 100% of the developed tools. Initial impacts were seen in increased student participation (82%) and a narrowing of the learning outcome gap. The program's sustainability is supported by the adoption of the model in 10 schools and the strong commitment of all participants as agents of change.

DIGITAL MARKETING STRATEGY GUIDANCE TO IMPROVE MSME COMPETITIVENESS IN THE DIGITAL ECONOMY ERA IN NIAS REGENCY

Venny Fraya Hartin Nst — 2025-10-18

Digital transformation has become a strategic necessity for Micro, Small, and Medium Enterprises (MSMEs) to survive and compete in the digital economy. Digital marketing opens up opportunities for MSMEs to expand market reach, increase brand awareness, and drive sales growth. However, the MSME digitalization process still faces various obstacles, particularly limited digital literacy, limited technological mastery, unequal access to internet infrastructure, and the absence of a planned digital marketing strategy. This condition is also experienced by MSMEs in Nias Regency, which are predominantly engaged in the agricultural, trade, and craft sectors, with businesses that are still informal and oriented towards the local market. This community service program aims to increase the capacity of MSMEs in Nias Regency through contextual and applicable digital marketing strategy assistance. The implementation method is carried out through six stages, namely: (1) preparation and mapping of MSME needs; (2) program socialization; (3) intensive digital marketing training; (4) direct practical assistance; (5) periodic monitoring and evaluation; and (6) ongoing assistance and strengthening collaborative networks. The approach used is participatory, prioritizing direct practice such as creating business social media accounts, marketplace stores, compiling promotional content, and utilizing simple analytics. The implementation results showed a significant increase in MSMEs' digital literacy and competency. Twenty-five MSMEs successfully activated Instagram Business accounts and Facebook Pages, 18 MSMEs established marketplace stores, and all participants had WhatsApp Business-based digital catalogs. Marketing patterns shifted from conventional to more planned and digital-based, accompanied by increased interaction with consumers. Initial economic impacts were seen in an average increase in sales of 15–25%, an increase in customers from outside the region, and an increase in service speed. Furthermore, a collaborative ecosystem was formed between MSMEs, the community service team, and the local government as a foundation for the program's sustainability. Thus, digital marketing assistance has proven effective in increasing the competitiveness and independence of MSMEs in Nias Regency.