Vol. 1 No. 1 (2025): October 2025 Edition

Articles

• TRANSFORMATIONAL LEADERSHIP AND ORGANIZATIONAL BEHAVIOR: A CASE STUDY OF GOVERNMENT INSTITUTIONS IN MEDAN, INDONESIA

  Rizki Realdi, Nazlita Fitrie, Reza Nurul Ichsan

  1-12

  • pdf

• THE SYNERGY OF LEADERSHIP AND ORGANIZATIONAL BEHAVIOR ON MARKETING MANAGEMENT EFFECTIVENESS: A CASE STUDY ON SMES IN NORTH SUMATRA

  Nazlita Fitrie, Erwan Yusgunawan, Reza Nurul Ichsan

  13-22

  • pdf

• STRATEGIC COLLABORATION BETWEEN HRM AND HALAL PRODUCT MANAGEMENT IN BUILDING COMPETITIVE ADVANTAGE: EVIDENCE FROM HALAL BASED SMES IN NORTH SUMATRA

  Desi Seprina Yanti Hasibuan, Zulkarnaini Zulkarnaini, Reza Nurul Ichsan

  23-34

  • pdf

• INTEGRATING ISLAMIC HUMAN RESOURCE GOVERNANCE WITH HALAL PRODUCT MANAGEMENT FOR SUSTAINABLE SME DEVELOPMENT IN NORTH SUMATRA

  Fajar Ramadhan, M Riza Faisal, Ahmad Gazali, Reza Nurul Ichsan

  35-48

  • pdf

• THE INFLUENCE OF HALAL CERTIFICATION, BRAND IMAGE, AND RELIGIOUS COMMITMENT ON PURCHASE DECISION OF HALAL FOOD PRODUCTS IN MEDAN CITY

  Fadli Agustian, Muhammad Revan, Mukhlis Mukhlis, Reza Nurul Ichsan

  49-58

  • pdf