MODEL OF HUMAN RESOURCE COLLABORATION STRATEGY IN STRENGTHENING MSME HALAL PRODUCTS IN THE INDONESIAN NIAS ISLANDS

Authors

  • Venny Fraya Hartin Nst Faculty of Economics and Business, Universitas Islam Sumatera Utara.
  • Dewi Budhiartini Juli Isnaini Faculty of Economics and Business, Universitas Islam Sumatera Utara.
  • Supriadi Supriadi Faculty of Economics and Business, Universitas Islam Sumatera Utara.
  • Syafrizal Syafrizal Faculty of Economics and Business, Universitas Islam Sumatera Utara.
  • Reza Nurul Ichsan Faculty of Economics, Universitas Pembinaan Masyarakat Indonesia

DOI:

https://doi.org/10.47652/metadata.v7i3.908

Keywords:

Human Resource Collaboration, Halal Product Development, MSMEs, Islamic Economy.

Abstract

This study aims to analyze and develop a model of Pentahelix collaboration strategy in strengthening halal products in the Nias Islands, North Sumatra. Using mixed method research methods and Structural Equation Modeling (SEM) analysis, this study explores the interaction between the five pillars of Pentahelix: government, academia, business, community, and media in developing the halal product ecosystem in the Nias Islands. The results of the study show that the integrated Pentahelix collaboration model has a significant influence on strengthening the halal product ecosystem with the largest contribution from the role of the government (0.78), followed by academics (0.71), business (0.69), community (0.65), and media (0.59). The study also identified three main obstacles in the development of halal products: limited certification infrastructure, knowledge gap of local producers, and low connectivity between stakeholders. The resulting strategic model offers a comprehensive framework for accelerating the development of halal products that can be applied to archipelago regions with similar characteristics.

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Published

2025-11-04

How to Cite

Nst, V. F. H., Isnaini, D. B. J., Supriadi, S., Syafrizal, S., & Ichsan, R. N. (2025). MODEL OF HUMAN RESOURCE COLLABORATION STRATEGY IN STRENGTHENING MSME HALAL PRODUCTS IN THE INDONESIAN NIAS ISLANDS . Jurnal Ilmiah METADATA, 7(3), 62-79. https://doi.org/10.47652/metadata.v7i3.908

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