ANALYSIS OF THE DESIGN AND PRODUCTION PROCESS OF PRESSED BRICKS AT UD. WEWIN AS AN EFFORT TO IMPROVE PRODUCT QUALITY
DOI:
https://doi.org/10.47652/metadata.v7i3.904Keywords:
Design Process, Pressed Brick Production, Product QualityAbstract
UD. Wewin is the only home industry producing pressed bricks in Laowowaga Village, East Lahewa District, North Nias Regency. Despite its promising business potential, this business faces obstacles in maintaining consistent product quality, particularly in terms of strength, appearance, and uniformity of the bricks. These problems are thought to be related to the manual production process, suboptimal mixing of raw materials, and suboptimal work and supervision systems. This study aims to analyze the design and production process of pressed bricks at UD. Wewin, and to identify factors that influence product quality. The method used is a qualitative approach with a descriptive research type. Data collection techniques were carried out through in-depth interviews, direct observation, and documentation. The results of the study indicate that the product design process is still simple and does not follow industrial design standards. In the production stage, challenges faced include limited tools, inconsistent material mixing, and lack of workforce training. Efforts to improve quality are carried out through direct supervision by the business owner and gradual improvements to work procedures. This research provides an in-depth understanding of the dynamics of concrete block production in small-scale industries and recommends improvements in production equipment, design innovation, and partnerships with external parties to increase business competitiveness.
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